Kumho’s €300m financing push puts fresh weight behind European tyre localisation as EU trade conditions shift.
Yokohama's Juventus deal puts brand investment behind its wider push for high-value-added tyre sales in Europe.
New research will examine the commercial, regulatory and technology forces expected to shape the UK tyre industry in 2027.
Tyre data, 6PPD research, connected technology and ageing EVs shaped the industry's future agenda this week.
Lee Mountain joins Halfords as its category management push raises new questions for tyre suppliers.
Q2 tyre results show premium mix, pricing and cost control increasingly separating manufacturers as replacement demand remains soft.
Sign up for our weekly briefing on key developments across the sector.
