Prometeon renews its tie-up with Dakar truck champion Martin Macík Jr. to 2028 and will enter the 2026 rally with MM Technology.
BKT Europe removes the President Global OEM Sales role as regional teams report directly to Managing Director Lucia Salmaso.
New sprayer tyre brings Stratified Layer Technology to row crop applications.
MAXAM launches a 40.5/75R39 MS303 scraper tyre, targeting stability, ride quality and uptime in heavy earthmoving fleets.
UTAC testing in Finland finds BKT’s Ridemax Frost delivers shorter snow braking and stronger ice traction versus benchmark tyres.
Trelleborg launches its Tractor Driver of the Year in the UK; Mitchell Oldershaw wins with an 8:49 time at Prestwold Hall.
Sign up for our weekly briefing on key developments across the sector.
