Universal Tyres says its Cologne debut helped strengthen trade links and open new international conversations.
JK Tyre used Tire Cologne to show PCR, van and TBR tyres developed for European customers.
PRINX has launched its Xelera truck tyre family for long-haul, regional and mixed fleet operations.
Sailun used The Tire Cologne to link product development, brand growth and European supply plans.
Hankook combined winter tyre launches, AI development and mobility concepts at The Tire Cologne 2026.
ZC Rubber used The Tire Cologne 2026 to preview new PCR, van and TBR tyres for Europe.
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