Hankook iON Named Headline Sponsor for Everything Electric 2025

Everything Electric, powered by the Fully Charged SHOW, returns to Farnborough International on 11–12 October 2025, appointing Hankook Tire as its headline and Electric Café sponsor. This article outlines the sponsorship details, show highlights and what it means for the EV industry.

Hankook iON to Lead as Headline Sponsor

Everything Electric has confirmed Hankook Tire & Technology as the Headline Sponsor – marking their first time in this leading role. The company will also sponsor the Electric Café, reinforcing its commitment to electrification and clean energy initiatives.

Dan Caesar, CEO of Fully Charged SHOW and Everything Electric, noted the partnership reflects the increasing significance of the UK’s EV sector. He highlighted Hankook’s specialist EV tyre brand, iON, emphasising its tailored high-performance design for electric vehicles.

Sanghoon Lee, Co‑CEO at Hankook Tire & Technology, said the collaboration marks their second year at the show. The aim is to elevate the iON brand and reinforce Hankook’s position in the EV market.

What to Expect at Farnborough, 11–12 October 2025

• EV Test Drives – Cars, motorcycles and e‑bikes will feature in the largest UK EV test drive zone
• Expert Panels – Dozens of live sessions led by industry figures exploring electrification trends
• Exhibition Floor – Hundreds of exhibitors showcasing vehicles, home energy solutions and live reviews
• Fully Charged Presentations – On-stage vehicle tests and interviews with technical guests

The May 2024 event drew over 24,000 attendees. Organisers expect 2025 to surpass that, with enhanced features and expanded content.

Why This Sponsorship Matters

• Industry Validation – Major EV event sponsorship signals Hankook’s strategic EV commitment
• iON Tyre Visibility – Dedicated consumer exposure linked to performance, longevity and sustainability claims
• UK Market Growth – Scheduling the final UK show of 2025, organisers aim to harness strong consumer interest

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Hankook’s front-running role exemplifies tyre manufacturers focusing on the EV value chain, developing compounds and tread designs specific to electric drivetrains, noise control and sustainability. Integrating iON into high-profile events highlights the shift toward tyre partnerships supporting EV adoption and circular economy goals, particularly as OEMs and aftermarket players embrace EV-tailored products.

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Tagged with: Everything Electric, Farnborough 2025, EV tyres, Hankook iON, clean energy expo, EV test drives, Fully Charged SHOW

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