Hankook Tyre UK Sponsors 5th Annual London to Brighton EV Rally

Hankook Tyre UK has been announced as a sponsor for the 5th annual London to Brighton Electric Vehicle (EV) Rally, set to take place on June 21st, 2025. This sponsorship underscores the company’s ongoing commitment to sustainable mobility and electric vehicle innovation.

The London to Brighton EV Rally is a growing event in the UK’s EV calendar, celebrating the advancement of electric vehicles and low-emission transport. Participants include a wide range of electric vehicles, from the latest production models to classic cars converted to electric power. The rally provides an interactive platform for EV enthusiasts, industry experts, and the general public to explore cutting-edge EV technology.

Hankook’s EV Tyres Take Centre Stage

As a key player in the tyre industry, Hankook is using this sponsorship to showcase its specialised iON tyre range, developed specifically for electric vehicles. The iON family includes summer, winter, and all-season tyres designed to enhance EV efficiency and performance. These tyres offer:

• Lower rolling resistance, extending battery range
• Reduced noise levels, crucial for the quiet nature of EVs
• High load-bearing capacity, to accommodate the weight of EV batteries

Hankook’s investment in EV tyre technology reflects their broader commitment to supporting sustainable mobility solutions.

A Stronger Presence in Electric Motorsport and Mobility

Hankook’s involvement in the London to Brighton EV Rally aligns with the company’s global motorsport and EV engagement strategy. The tyre manufacturer is already a partner in prestigious events such as:

• ABB FIA Formula E World Championship – the world’s premier all-electric racing series
• Supercar Fest – celebrating high-performance automotive engineering

By supporting the London to Brighton EV Rally, Hankook reinforces its dedication to both everyday EV users and high-performance electric motorsport.

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Q&A: Key Details About Hankook’s Sponsorship and the Rally

What is the London to Brighton EV Rally?
A UK-based event celebrating the growth of electric vehicles, featuring a mix of new and classic converted EVs.

When is the rally taking place?
The event is scheduled for June 21st, 2025.

Why is Hankook sponsoring the event?
Hankook aims to promote sustainable mobility and showcase its iON tyre range designed for electric vehicles.

What makes Hankook’s iON tyres different?
They are engineered for EVs with low rolling resistance, reduced noise, and enhanced load-bearing capacity.

How does this sponsorship fit into Hankook’s strategy?
Hankook is actively involved in EV-focused events, including Formula E and Supercar Fest, reinforcing its commitment to electric mobility.

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